Centenario Tequila is dropping its Tri-Nation Fútbol Reposado Tequila to celebrate a summer of soccer in North America.
The expression is a special-edition made with 100% Blue Weber agave. It’s slow cooked in traditional masonry ovens and double distilled using copper stills. The liquid is then aged for a minimum of two months in toasted oak barrels from each of the three hosting nations: Mexico, America, and Canada. Each contributes something entirely its own. The liquid from each barrel is then blended into the final liquid.
“Fútbol has a rare ability to spotlight what makes each culture, community, and fanbase distinct – and how those differences can stand side by side proudly. Every culture that shows up to this stage brings something irreplaceable,” said Lander Otegui, EVP of Marketing and Innovation at Proximo Spirits. “For Centenario Tri-Nation Fútbol Reposado Tequila, we started from a place of Mexican pride and craftsmanship, which will never change. And we aged this liquid in three distinct oaks that each contribute something unique, without losing what makes them different. This liquid honors the passion that turns the game into a celebration of identity, pride, and cross cultural experience.”
The bottle is as bold as the moment it represents. At its center, a 3 Nations and 3 Barrels reflection captures the coexistence of distinct identities within the liquid. An eagle anchors the front panel as a shared symbol of strength across cultures, while the black bottle draws direct inspiration from one of the Mexican National Team’s jerseys. Along the side, the evolution of the Mexican National Team crest pays homage to the team’s legacy, complemented by a “Vamos México” callout on the opposite panel.
As the official tequila of the Mexican National Team, Centenario raises a glass not just to the players on the pitch, but to their fans.
Centenario Tri-Nation Fútbol Reposado Tequila Special Blend is available now for $37.99.
