Penelope Bourbon has just launched Architects of Golf, a new limited-edition collection featuring three expressions inspired by the brand’s earliest foundations.
The expressions reflects long rounds on the course, easy camaraderie, and the formative vision that helped shape Penelope into the brand it is today.
In 2018, Penelope began with two friends, Michael Paladini and Danny Polise, 18 holes of golf and an exchange of ideas. These expressions honor that origin story and the game.
“Golf and bourbon are similar in that they both bring people together. Penelope started as an idea on a golf course, so we felt it was only natural to expand our Architect line into this area,” says Michael Paladini, Founder and Vice President of Strategy at Penelope Bourbon. “Architects of Golf is a nod to the subtleties of the game and where some of our best ideas took shape. The introduction of American Oak Staves into our blends reflects how small adjustments can have a big impact on the overall product.”
Reflecting the progression of a round of golf itself, the Architects of Golf collection features three distinct expressions, Hole 1, Hole 2 and Hole 3. Each bourbon builds on the last through stave finishing techniques implemented at different intensities and over different lengths of time.
“Each hole represents a distinct batch.” said Danny Polise, Founder and Master Blender of Penelope Bourbon. “They are designed to explore the nuances of different stave profiles and how they evolve the whiskey. It made developing the collection as fun as playing the game.”
As part of the launch, Penelope has introduced the Classic Club Sports Sweepstakes, offering consumers the chance to win one of nine trips for two to premier tennis or golf tournaments nationwide.
Bottled at 94 proof, the first three bottles in Penelope Bourbon’s Architects of Golf collection is available for $59.99.