Green River Distilling Co. sweetens its portfolio with the launch of Green River Honey Finished Bourbon Whiskey.
The new expression offers a different take on honey whiskey by finishing Kentucky Straight Bourbon with 100% real honey inside the barrel. While the honey whiskey category has largely moved toward lower proof, heavily sweetened liqueur blends, Green River Honey begins as four-year-old Green River Kentucky Straight Bourbon, distilled and aged in Owensboro, Kentucky.
A custom blend of locally sourced, seasonally selected honey is then added directly into the barrel, allowing the bourbon and honey to marry through barrel interaction rather than post-production blending. Bottled at 92 proof, the expression delivers a bourbon balanced with honey’s natural sweetness.
“For too long, honey whiskey has been defined by shortcuts,” said Dan Callaway, Master Blender, Lofted Spirits. “Natural flavors’ aren’t always as natural as they claim to be. Green River Honey is changing that – putting our money into real, natural honey and Kentucky Straight Bourbon. Its flavor and approachability opens the Green River brand up to higher energy occasions, plays well in a cocktail, and bridges a huge gap in the category between higher priced honey-cask finishes and cheaper immature flavors.”
The proprietary honey blend used in Green River Honey is procured in partnership with Above the Dirt Garden and Honey Shop, a Kentucky Proud beekeeper-owned business that works year-round with a network of family-owned apiaries. This partnership ensures a blend of 100% raw, pure, unfiltered honey, sustainably sourced from family-owned apiaries across the Midwest and South.
“Green River Honey goes to work behind the bar,” said Caryn Wells, Green River Distilling Co.’s National Brand Ambassador. “One of the few commercially available higher proof honey finished bourbons available, the high proof and real honey finish give cocktails structure without overpowering them. It makes a perfect Gold Rush with just lemon and a shake, and it elevates any whiskey cocktail where balance matters.”
Green River Honey Finished Bourbon Whiskey is available now for $24.99.
