If you are what you eat, should also smell like what you drink? Monkey Shoulder Scotch Whisky thinks so, hence their new fragrance.
The blended malt scotch has created Monkey Musk, a limited-edition cologne that features scent notes like zesty orange, vanilla, honey and spiced oak… All the things you typically enjoy in your favorite Monkey Shoulder cocktail.
Ensuring that the scent was just right was the most important piece of the puzzle, the brand enlisted its Malt Master Brian Kinsman to ensure it featured every note found in its namesake whisky – and then some.
“The process of creating whisky is in many ways similar to a perfumer crafting a fragrance,” said Monkey Shoulder Scotch Whisky Malt Master Brian Kinsman. “We both prioritize the quality of elements going into the blend and spend hours perfecting the combination of different notes. It’s a science, and the beautiful blend of Monkey Shoulder deserved to be replicated as a fragrance since it’s made up of tasting notes you’d typically find in leading fragrances.”
To announce the launch of Monkey Musk, the brand has once again teamed up with actor, comedian & host Joel McHale to bring his signature humor to a whisky that knows a thing or two about poking fun at pretentiousness, and the fragrance industry is exactly that. And don’t worry you won’t see him in a traditional fragrance ad with a jungle backdrop or a woman sitting on his shoulder.
“I’m thrilled to be working with Monkey Shoulder again to launch the incredible Monkey Musk Fragrance…although I’m a little shocked it’s taken me this long to secure a fragrance deal. That said, I am grateful and humble and IN YOUR FACE CHRIS EVANS.” said Joel McHale. “The Monkey Shoulder blended Scotch inspired fragrance Monkey Musk is just as good as the hard stuff.”
Fans can purchase their own bottle of Monkey Musk for xx at shop.monkeyshoulder.com.
