In honor of the 100th Anniversary of Prohibition, Templeton Rye is taking over New York.
On Thursday (January 16), Templeton Rye is dispersing newsboys to distribute The Templeton Rye Reader (see below), which contains information about Templeton and its origins as well as the 100th anniversary of prohibition.
New York bars like Rye House, District Local and Morandi invite consumers to enjoy Templeton cocktail specials from Thursday through Sunday (January 19) to celebrate as if it was the day before America went legally dry.
What started as a few folks of Templeton, Iowa cooking rye whiskey in the early 1920s turned into a city-wide operation that got nearly everybody involved in one way or another. Almost all of the 350+ defiant Templeton residents chose to become outlaws — producing a high-caliber and much sought-after whiskey known as Templeton Rye, or “The Good Stuff” to those in the know, and soon, word got out.
Once the country went dry on January 17th, 1920, it wasn’t long before Templeton Rye made its way aboard cattle cars destined for the famed Chicago stockyards and beyond. “The Good Stuff” found favor in notorious speakeasies across the nation, and shortly after that, Templeton was supplying bootleggers with kegs of their much sought-after rye whiskey.
