Glenfiddich Challenges Time

Glenfiddich Single Malt Scotch Whisky recently launched its Time Re:Imagined collection in the U.S. The ultra-premium range features three single malts, the Glenfiddich 30-Year-Old, 40-Year-Old and 50-Year-Old.

The range represents the pinnacle of Glenfiddich’s signature distillery style, with each expression maturing over decades. Since the 1960s, just three Glenfiddich Malt Masters have been at the helm, overseeing and nurturing the patient development of these casks through various climatic conditions.

Each expression, alongside artistically developed outer packaging, encapsulates the spirit known to the brand and celebrates moments of time relative to their production. The rarest within the Time Re:Imagined Collection, the 50-Year-Old, portrays Simultaneous Time, exploring the parallel and complex conditions that have influenced the liquid. Glenfiddich’s 40-Year-Old represents Cumulative Time, drawing attention to the layers of accumulated flavor, made possible via the remnant vatting process, first pioneered by the brand. Completing the Collection is the 30-Year-Old, embodying Suspended Time – representing the moment when the Malt Master suspends the development of the whisky, showcasing the purest expression of the distiller’s character.

“In whisky production, we often talk about the role of Malt Masters, and it is our responsibility to find the delicate balance between the taste of the whisky and the intensity of the oak cask,” says Glenfiddich Malt Master Brian Kinsman. “But we don’t always acknowledge how each cask, each bottle, is absolutely unique because of the time it has spent maturing. Both nature and time play huge roles in making whisky taste like it does, and Glenfiddich’s Time Re:Imagined pays homage to this process and the exquisite liquid both time helps to create.”

To create the flavor of the Glenfiddich 50-Year- Old, whiskies from three different American Oak refill casks, all matured in the same warehouse, were married together and finished in an American Oak refill cask for two years. There are only 220 decanters of this expression, making it an extremely precious and sought-after collectors’ item.

Glenfiddich’s Time Re:Imagined Collection is now available in limited quantities in the U.S. for $1,299, $4,600 and $50,000 for the Glenfiddich 30-Year-Old, 40-Year-Old, and 50-Year-Old, respectively.

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