Maker’s Mark has announced the latest in its Wood Finishing Series with the 2024 expression, The Heart Release.
Maker’s Mark Wood Finishing Series is a collection of one-of-a-kind expressions that use an innovative wood stave-finishing technique to enhance distinctive characteristics already present in the brand’s bourbon. Whereas the first series emphasized the production process that impacts the flavor of Maker’s Mark, the second series will focus on the teams behind Maker’s Mark. The first release within this series focuses the distillery team, who craft its bourbon in Loretto, Kentucky.
“Always staying true to my grandparents, our founders’ vision to deliver a full-flavored, soft red winter wheat bourbon with a smooth finish, Maker’s Mark continues to shape the brand’s future through purposeful, flavor-driven innovation,” said Rob Samuels, eighth generation whisky maker and Managing Director for Maker’s Mark. “This Wood Finishing Series release celebrates the entire distillery team, who share our vision and who have contributed their perspective to craft the final expression.”
“It was a very unique, special experience to have the distillery team play a significant role in crafting the taste vision of The Heart Release,” added Beth Buckner, Senior Manager of Innovation and Blending, Maker’s Mark. “Distillery team members all have different, yet very important jobs in creating our whisky; each person described aromas and flavors they experience throughout their day, which helped us shape the flavors of this release.”
Maker’s Mark The Heart Release is available for $74.99