This next one is for all you flavored whiskey fans! Thank you very much. Elvis Whiskey has launched a new peanut butter, banana and bacon-flavored whiskey, aptly named Midnight Snack as it is inspired by the star’s favorite food.
The idea for expression, which is 70 proof, came from the popularity of Elvis’ favorite sandwich, which he often ate late at night – a peanut butter, banana and bacon sandwich.
“Elvis is one of the most significant cultural icons of the 20th century and continues to inspire his fans today, as we’ve seen by the massive success of the recent Elvis movie, both in its record-breaking box office numbers and awards,” shares Grain & Barrel Founder Matti Anttila. “To sip, or shoot-flavored whiskeys are continuing to grow in popularity, with flavored whiskey growing +19% and peanut butter flavored whiskey growing +200% in the United States, leaving our team especially excited to introduce ‘Midnight Snack’ to our growing portfolio of Elvis-inspired whiskeys.”
This is the third product to come from Elvis Whiskey, joining the brand’s flagship offerings Elvis ‘Tiger Man’ Tennessee Straight Whiskey and Elvis ‘The King’ Tennessee Straight Rye Whiskey.
Elvis Midnight Snack is available for $34.99 can be found in stores as well as online sites like Caskers and Reserve Bar.
